Negotiation comes from
the Latin neg (no) and otsia (leisure) referring to businessmen who, unlike the
patricians, had no leisure time in their industriousness; it held the meaning
of business (le négoce in French) until the 17th century when it took on the
diplomatic connotation as a dialogue between two or more people or parties
intended to reach a beneficial outcome over one or more issues where a conflict
exists with respect to at least one of these issues.Thus, negotiation is a
process of combining divergent positions into a joint agreement under a
decision rule of unanimity.
It is aimed to resolve
points of difference, to gain advantage for an individual or collective, or to
craft outcomes to satisfy various interests. It is often conducted by putting
forward a position and making concessions to achieve an agreement. The degree
to which the negotiating parties trust each other to implement the negotiated
solution is a major factor in determining whether negotiations are successful.
People negotiate daily,
often without considering it a negotiation. Negotiation occurs in
organizations, including businesses, non-profits, and within and between
governments as well as in sales and legal proceedings, and in personal
situations such as marriage, divorce, parenting, etc. Professional negotiators
are often specialized, such as union negotiators, leverage buyout negotiators,
peace negotiator, or hostage negotiators. They may also work under other
titles, such as diplomats, legislators, or brokers.
Negotiations should all
be win-win. After all, why shouldn't everyone win?
There are 7 types of
negotiations. It's important to consider which type you're facing — each
demands a different strategy.
1. 1.Win-Lose Negotiations
In game theory they call
a win-lose negotiation a zero-sum game.
The vast majority of
games are zero-sum.
A common analogy for a
zero-sum game is dividing a pie. The pie doesn't get smaller or bigger — the
players play a game to decide who gets the bigger slice.
If you're facing a
win-lose negotiation focus your strategy on determining the other party's
minimum requirements (e.g. bottom price).
2. Win-Win Negotiations
Win-win negotiations
involve expanding the pie. For example, if two people decide to go into
business together: their partnership negotiations are win-win.
One partner may win and
the other may lose. However, a win-win outcome is possible because they hope to
make money on their investment (expand the pie).
Salary negotiations and
business-to-business sales can usually be considered win-win.
Win-win negotiations
may be just as focused on building a bigger pie as dividing the pie fairly.
Every effort should be made to keep negotiations friendly and constructive.
3. Lose-Lose
Lose-Lose negotiations
involve a situation in which everyone is going to lose.
Lawsuits are often
lose-lose.
Let's say you leave
your jacket at a restaurant coat-check and they lose it. Your negotiations for
compensation with the restaurant's manager are lose-lose. Your not likely to
get more money than the coat was worth. The restaurant also loses.
Lose-lose negotiations
can quickly turn bitter and adversarial. Despite the fact that both parties
will lose it's important to try to maintain a collaborative approach.
4. Adversarial
Negotiations
Adversarial
negotiations are highly competitive in nature.
Win-lose and lose-lose
negotiations are most likely to be adversarial. Nobody wants to lose, this
tends to drive intense competition.
In some cases, win-win
negotiations are also adversarial. For example, high stakes
business-to-business sales negotiations often become adversarial (customer vs
seller).
In extreme cases,
negotiations are adversarial because the parties involved intensely dislike
each other. In such cases, negotiators may not be interested in winning.
Instead, they may seek to maximize the losses of the other party. Negotiations
between political rivals may turn destructive in this way.
Adversarial
negotiations require battle strategies.
5. Collaborative Negotiations
Collaborative
negotiations are creative and friendly. For example, business partnership
negotiations are often collaborative. Win-win negotiations that are expected to
yield big wins tend to be collaborative.
Collaborative
negotiations rely on persuasive techniques, optimism and creativity.
6. Multi-Party
Negotiations
Multi-Party
negotiations are complex negotiations between two or more parties. They can be
extremely challenging and may take years to complete.
International treaties
between nations are often multi-party.
Multi-party
negotiations require advanced diplomatic techniques.
7. Bad Faith
Negotiation
Bad faith negotiation
occurs when a party makes commitments that they have no intention of keeping.
Bad faith negotiation
is often used as a delay or diversionary tactic. For example, a country may
sign an environmental treaty with no intention of implementing it just to
relieve political pressure from its citizens.
If you suspect that the
other side is negotiating in bad faith, it's time to start thinking about
penalties in your agreement.
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